Social Media Release Announcement
1. Overview and Context
This procedure creates a social media post after the release of publication
2. Triggers
The execution of this procedure is usually triggered by
3. Steps to Be Performed
An initial release announcement on Twitter should feature the following elements:
- Attached cover image, tagging authors if possible
- Link to book page on punctumbooks.com
- Appropriate hashtags, including #OpenAccess
- Intro of "OUT NOW!"
- Clearly delineated title and author(s)/editor(s) name, handles
- Brief intro/summary of book
Subsequent release announcements can be made bespoke to the particular title but might include:
- Direct quotations from book
- Information on upcoming release events
- Prevalent contextualization
- Author details
4. Additional Information
5. Document Control
| Document ID | PRO-020 |
| Document Owner | Vincent |
| Version | 1.0 |
| Last Date of Change | October 3, 2025 |
| Next Review Due Date | |
| Version & Change Tracking |